It rarely happens. A commercial is simply that -- a commercial. We are inundated with messages, signs, print ads, TV chatter, overall stimulation in modern day society. We see things, quickly dismiss them, and go on about our business. I am inundated with information and lots of it, daily. So, it rarely happens that a TV commercial captures my attention from start to finish, inspiring my creative brain and evoking emotions as I sit motionless, glued to the images, haunted by the music.
It happened tonight. The first time I saw the beautifully constructed new Chrysler commercial. As J. Ralph’s “One Million Miles Away” hums hauntingly and Adrien Brody speaks seductively (“Where’s the glamour gone?”), images of impeccably dressed and coiffed socialites arrive at a gathering in a beautiful vintage Chrysler. “Wasn’t too long ago, America had it. Looking, feeling like a million bucks was practically a birthright … It’s time to regain the style, the cachet, the confidence … it’s time, once again, to arrive in style …” And I am speechless.
There is a reason I am transfixed. It reminds me of what I try to achieve with a fragrance, rather than an automobile. Every time I test a new scent, wear it, buy it, I am attempting to achieve effortless glamour. I am trying to arrive in style. And just when I think I have found “the one” that gives me that elegant edge, it eludes … it disappoints … I become bored … and the search continues.
So my question today, dear readers: What fragrance should underscore this beautiful advertisement from Chrysler? If you were to arrive in style, what would you be wearing? I will randomly draw a name from the comments posted on this space. The winner will receive a decant of a fragrance in my collection that qualifies. (Mystery fragrance to be reviewed and posted later!)
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18 comments:
Bois des Iles for me... transcendent, classy, stately, but approachable.
I love mistery :D
Cinema for me :)
I would wear... hm... something black and dark green combination :)
Eau du Soir by Sisley has that effortless glamour to me, as well as an edge of sophistication. But it's hard to pick just one fragrance.
Love your blog!
That ad is gorgeous, I agree. And to arrive in style, I'd be wearing Shalimar parfum.
mecca balsam for me-dressed in black-slightly smokey eyes makeup- no jewelry (I have blond-greying hair and green eyes)
thanks
For old-style glamour that can be had today, I would nominate Lelong pour Femme, which is both elegant and sexy, and smells like a vintage classic even though it's modern.
Chanel No. 5...vintage glamour!
Jen,
Bois des Iles is a beautiful choice. Thanks for voting!
Bellatrix,
YSL Cinema ... nice
Bevfred,
Thank you! Keep reading!
Rosarita,
Shalimar is my beautiful Aunt's fragrance and it suits her so well. Excellent choice.
Irina,
I've yet to try Mecca Balsam. Since it is your pick, it sounds like I should! I like your accessory choices.
Flora,
Thank you for commenting! Yet another one I've yet to try. I appreciate the suggestion!
Alice,
Ding! Ding! Ding! Tilt! The perfect choice!!
I definitely second the Chanel No. 5, especially in a vintage formulation. It's very likely that in the era of the ad's images (30's, 50's, 60's) elegance was defined by French perfumes. But I'd like to suggest an American fragrance for an American car. I think Estee Lauder's Youth Dew brought an "everyday" glamour into many women's lives, especially in its bath oil formulation.
- Lindaloo
Lindaloo,
Ah, you are on the money with an American choice. Thank you for reminding me of a beautiful fragrance.
Well, I'm chiming late. I did love that ad ( http://www.youtube.com/watch?v=HkzoAhAS0Kg ) but have to write that they need product to back it up and sadly the new Chryslers don't do it.
Also there was a Cadillac ad about ten years ago that trod the same ground and the company delivered: ( http://www.youtube.com/watch?v=qyYq4_3fw2s )
Tom,
You're absolutely right about needing stellar product to parallel such exquisite advertisement. I haven't test driven a car in quite a while, but I trust your judgement. The Cadillac ad you linked is gorgeous as well.
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